CG Financial Services
  • Williamston, MI, USA
  • Salary
  • Full Time


As a Marketing Associate, you will help execute the strategic marketing plans across our organization. You'll work closely with a cross functional team to translate the marketing vision into implementation to deliver on corporate marketing and sales goals. Ideal candidates should have a strong background in marketing, social media management, and email marketing.

Our ideal Marketing Associate has the following Core Values:

  • Thirst for Knowledge: You have a curious and creative mindset, always asking questions to build your expertise and knowledge.
  • Innovative Problem Solver: You propose solutions and have experience in leading a team, setting an example, and driving success through collaboration, effective communication, and follow-through on commitments.
  • Self-Motivated: You have a driven and proactive personality, result-oriented, and accepts challenges.
  • Authentic: Your personality is true, honest, and built on integrity. You create an atmosphere with no drama or politics.
  • Positively Impact People: You are always looking for ways to grow and develop your team, clients, community, and you strive for collective winning.
  • Organized and Process-Oriented with Financial Savvy: You have a deep understanding of financial principles and can use that knowledge to make data-driven decisions that drive business success. You also have a keen eye for detail and a knack for streamlining processes.


  • Manage and execute general day-to-day marketing tasks and contribute to the broader strategy
  • Plan and monitor company presence on social media (Facebook, LinkedIn, Twitter, Instagram, etc)
  • Plan and monitor email newsletters and promotional emails
  • Launch and manage online ad campaigns to increase awareness and generate qualified leads
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Provide creative ideas for content generation
  • Identify trends and insights, and optimize performance based on the insights
  • Maintain partnerships with media agencies and vendors

Desired Qualifications

  • Bachelor's degree in Marketing or a relative subject, OR equivalent experience is preferred
  • Demonstrated experience managing marketing efforts
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Knowledge of email distribution platforms
  • Proficiency with Microsoft Office and Adobe Suite
  • Familiarity with Salesforce or other CRM
  • Clear communicator with a proven ability to manage workload and expectations remotely
  • Strong sense of autonomy and ability to learn quickly
  • Sound analytical skills and acute attention to details
  • Experience in financial services and/ or insurance is a plus

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.


  • Competitive compensation based on experience and qualifications
  • Health insurance
  • Retirement Plan with company contribution
  • Paid time off
CG Financial Services
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